Rita’s UWS is celebrate it’s Grand Opening in Manhattan by giving away FREE Italian Ice all week, ending this Saturday night, February 20, 2010. Rita’s UWS is located at 2486 Broadway, New York, NY 10025. (212) 362-5880

Upcoming: On March 20, 2010 from noon to 10 pm local time, participating Rita’s locations will be giving away FREE Italian Ices (10-oz) to each and every guest to mark the first day of spring! [Store Locator]